Two BW Events Tech team members smiling at the camera

Our blog

Sometimes there is no out-of-the-box solution. Our in-house development team is there to fill in the gaps.

Our blog

Ideas, insight, and practical event tech

Explore ideas, perspectives, and practical guidance from the BW Events Tech team. Open any article to read the full story.

Registration Site Round-Up: Cannes Lions

Victoria Rasmussen

|

July 21, 2026

Experiential marketing, events, on-site, microsite

The Best Event Technology Is the Kind Nobody Notices

Adam Parry

|

March 31, 2026

Event Tech, Integrations, On-site

Stop Siloing Events and Marketing—Here’s Why

Victoria Rasmussen

|

May 1, 2026

Event Marketing, Marketing