BW Events Tech team at Twilio Signal conference

Custom solutions

Sometimes there is no out-of-the-box solution. Our in-house development team is there to fill in the gaps.

Custom solutions

Sometimes, standard features aren't enough

Our in-house development team is there to fill in the gaps. We build custom solutions, gamification tools, video engagement, and branded experiences that make your event unforgettable.

Discovery that digs deep

We start by understanding the why. What problem are you solving? What behavior are you trying to encourage? What does success look like? This strategic approach ensures we build features that deliver real value, not just cool technology.

Branded platform design

Make your event platform look and feel like an extension of your brand. We create custom themes, layouts, and visual elements that go beyond basic logo placement to deliver a cohesive, professional branded experience.

Scalable architecture

We build for today and tomorrow. Whether you're hosting 100 attendees or 10,000, our custom solutions are architected to handle growth without performance issues. Plus, we design with future expansion in mind, making it easier to add features later.

More than just code

When you work with BW Events Tech for custom solutions and development, you're not just getting programmers—you're getting a team that understands events, engagement, and what actually makes technology useful for your attendees.

Checkmark icon

User-centered design

We reccommend what we've seen work well.

Checkmark icon

Seamless integration

We bring platforms together in a way that minimizes bumps.

Checkmark icon

Tough testing

We take pride in QAing our work.

Checkmark icon

Ongoing support

We don't just build & forget. We are here for the whole cycle.

Quotation markTricia Williamson - Event Tech Director - Docusign

Results that matter

"BW is my best partner. I know I can go to them for a solution for ANYTHING related to events."

Tricia Williamson | Event Tech Director | Docusign

BW Events Tech team at an event registration and badge printing stationTwo attendees at a table at a corporate eventBW Events Tech team group photo at a conference

HOW TO GET STARTED

Frequently Asked Questions

General

Frequently Asked Questions

Yes. ShowUp™ Digital Badge supports multiple access tiers, so you can create distinct pass types for VIPs, speakers, staff, general attendees, and more! Each tier can have its own design, label, and access permissions. Your event staff will see the tier clearly when scanning.

Yes. Each ShowUp™ Digital Badge is a wallet pass can be fully branded with your logo, event name, colors, and any relevant details. Passes look polished and professional straight out of the box — no design experience required. If you're running events for multiple clients or brands, you can create separate branded templates for each.

No. Attendees receive a link via email or SMS and tap once to save their pass to Apple Wallet or Google Wallet — both of which come pre-installed on iPhones and most Android devices. There's nothing extra to download.

Yes. Once downloaded, the digital asses live on the attendee's phone and work completely offline, so there are no issues if the venue has poor connectivity.

Security is a key feature of ShowUp™. From your dashboard you can revoke, update, or reassign any individual pass at any time. If a pass is revoked, it becomes invalid immediately — it will no longer scan successfully at the door even if the attendee still has it on their phone.

Your ShowUp™ dashboard shows a live view of arrivals, including total headcount, per-session attendance, and a breakdown by access tier. You can access this from any device during the event, so you always know exactly who's in the room and who has downloaded the digital badge.

Setting up your ShowUp™ Digital Badges is very straightforward, and in most cases is even easier than designing physical badges.  You add your event details, upload your branding, configure your access tiers, and make sure your attendees are in ShowUp. From there, passes can be sent to your entire guest list in bulk with a single action.

If you have push notifications enabled, attendees will receive a lock-screen notification as soon as a pass is updated. This makes it easy to alert people to last-minute changes like room switches or time adjustments without having to send a separate email.

Passes update automatically. When you change event details in your dashboard, the update is pushed directly to every attendee's pass on their phone — no resending required, and no action needed from attendees. They'll see the updated details next time they open their wallet.

ShowUp™ Digital Badge is a digital wallet pass feature built into the ShowUp platform. It lets event organizers create branded mobile passes, distribute them to attendees via email or SMS, and manage check-in on the day — all from one dashboard. Attendees save their pass to Apple Wallet or Google Wallet with one tap, and your team scans it at the door using any smartphone.

Support

Others

BW can create custom registration workflows, games, quizzes, polls, networking tools, reporting dashboards, gamification, branded platform experiences, video engagement features, data tools and integrations.

Yes. Custom development does not necessarily require building a completely new platform. BW can extend existing event technology when native functionality does not meet the requirement.

Simple custom features may take approximately 2 to 4 weeks, while complex projects can require 8 to 12 weeks or more depending on scope, integrations, design and testing.

Yes. Integrations and APIs can be incorporated into custom solutions when information needs to move between event platforms and other systems.

Yes. BW can act as the development resource, complement an internal team or work alongside existing platform and technology partners.

Where the use case allows, BW can design solutions with repeatability and future events in mind rather than treating every event as a one-time build.

Yes. Custom solutions can include testing, launch support, maintenance and future enhancements as requirements evolve.

Ready to love your event tech stack?

Whether you're planning your first virtual event or managing a global event series, we're here to help.

Let's chat about your event